Here's a look at what goes into every build.
Finding the spine of a blank is a crucial first step that reveals how the rod naturally wants to bend. Aligning the guides precisely along this axis reduces rod twist and torque, maximizes lifting power, improves energy transfer, and prevents structural failure.
Grips are reamed to fit the exact diameter of the blank and permanently bonded along with the reel seat while maintaining perfect alignment to the spine.
Grip types, designs, and lengths are entirely up to your personal preference. However, we do recommend going with a butt length that balances well with the weight of your reel. Custom cork and EVA grips are sanded and shaped to your specifications, and cork rings can be mixed and matched—with each individual piece glued together to create a seamless, solid grip.
To ensure a decorative wrap remains perfectly even throughout, the first step is measuring the blank's diameter at the beginning, middle, and end to calculate a precise taper offset spacing for the thread layout. These measurements and calculations lets us know exactly where the thread needs to go so the design is evenly sized throughout.
Designs are created by weaving individual threads up and down the blank in different patterns and along different axis. It is a painstaking process that requires constant checking of alignment and packing threads into place.
The final step is closing off the wrap and securing the ends. This is a delicate process where the close off thread locks the design down and the ends of the wrap are carefully cut off. If not done perfectly, the threads will unravel, causing the entire design to come apart.
Wrap designs and colors are up to your personal preference. If you have a photo of something you like or an idea in mind make sure to let me know.
A great rod blank is only as good as its guide placement. Guide type, count, sizing, and spacing are crucial to maximizing a rod's performance. A proper setup will allow line to flow as smoothly as possible and energy to transfer most efficiently. These factors aid in casting distance, fighting power, sensitivity, and the general feel of the rod. This layout will vary from blank to blank, each of which is statically tested to confirm the best possible layout.
Guide wraps are tailored entirely to your color and design preferences, utilizing custom trim bands to seamlessly tie in your secondary colors. On center-wrapped guides, precise measurements ensure the center design aligns perfectly. Center wraps can be as simple or intricate as you wish, with many designs to choose from. When needed, guides are under-wrapped for blank protection and structural reinforcement. For heavy setups, rods receive double or triple wraps to provide maximum strength and durability under heavy loads.
We only use top-shelf epoxies that are highly durable, remain crystal clear, offer strong UV protection, and level perfectly for a flawless finish. With proper maintenance, this finish will never dull or yellow like standard rod epoxies. We want to ensure our rods last a lifetime—and paired with our warranty, they will.
Each rod receives 3 to 6 thin coats, allowing the epoxy to fully saturate the thread for maximum strength and an even finish. A heat gun is carefully applied to help the epoxy soak in and release any trapped air bubbles. The first coat is fully cured so we can remove any imperfections to help with the leveling process. After each coat, the rod spins for 4 to 6 hours to cure before the next coat goes on. Once the final coat is applied, the rod undergoes a final 24 to 48-hour cure before it is complete.